Sector: Interactive Media & Services
Country: United States
Value of holding: £63,727,000
% of portfolio: 5.0
Alphabet is best-known as the parent company of Google, the world’s leading search engine. However, it also owns YouTube, AI research lab Deep Mind, travel app Waze, ad management group DoubleClick, smart home devices group Nest and fitness tracker group Fitbit. The group is also a major provider of cloud services, though remains behind Amazon and Microsoft. It is making significant investments in AI that should help its search engine and YouTube business segments.